“The city of Las Vegas, one of the most exciting cities in the world, will once again set the stage for the Miss USA competition, giving 51 of the most beautiful women in the country a chance to win the coveted title of Miss USA,” said Trump. “Planet Hollywood has consistently rolled out the red carpet for our contestants and it is natural for us to host the pageant there.”
NBC said last year's competition was the #1 show of the night among adults 18-49, the target demographic.
“The Miss USA competition is one of our favorite summer specials and we look forward to an exciting event live from Las Vegas this June,” said Doug Vaughan, SVP of Special Programs and Late Night for NBC.
The 2012 MISS USA Competition will feature contestants from all 50 states and the District of Columbia. Contestants are judged in three categories: swimsuit, evening gown and interview.
Added Shugart: “Not only will we have the hottest show on the strip the night of June 3, but we are excited to welcome back Andy Cohen and Giuliana Rancic as hosts. Andy and Giuliana’s charisma and energy are a great fit for us, and it was obvious they had a lot of fun together at Miss USA last year. We are happy to have them back.”
Andy Cohen is the host and executive producer of “Watch What Happens Live (WWHL)," Bravo’s late night, interactive talk show now airing five nights a week and featuring guests from some of Bravo's most popular series, as well as from the world of entertainment, politics and pop culture. He is also executive vice president of development and talent for Bravo and serves as executive producer for “Top Chef” and “The Real Housewives” franchise.
Giuliana Rancic is a co-anchor of “E! News” and host of E!’s hugely popular “Fashion Police.” She is also the executive producer/star of the reality show, “Giuliana & Bill.” Rancic additionally co-hosts “Live From the Red Carpet” specials, including those at the Golden Globes and the Academy Awards.
Last year's Miss USA was Alyssa Campanella, Miss California. During her "reign" she represented the USA in the 2011 MISS UNIVERSE® Competition held in São Paulo, Brazil placing in the Top 16. She has been active in raising awareness for breast and ovarian cancer as well helping promote the USO Wishbook in support of our troops. Campanella has also made numerous TV appearances, most notably as a contestant on Food Network’s “Rachael vs Guy Celebrity Cook-Off’ and as a presenter on NBC’s “American Giving Awards.”
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