The
Chew and The Revolution continue to fail in the ratings.
According
to Nielsen, during the week of March 19, The Chew was down to 2.04 million
viewers from 2.14 million viewers the previous week. That show is now trailing All My Children by 230,000 people,
a 14% loss. Among women, the key
demographic for daytime, the numbers are worse. The show has lost as much as 25% of the viewership.
Incredibly,
as pointed out by one of our readers, The Chew is now doing makeovers – of
people, not food. Isn’t it
supposed to be a cooking show?
Over
at The Revolution, the substitute for One Life to Live, the ratings are at a
low point for the show’s three-month history. The Revolution had 1.32 million viewers last week, 1.19
million fewer than OLTL – or a whopping 47% and 60% among women 18-34. The previous week’s number for The
Revolution was 1.33 million.
General
Hospital, which may be on the chopping block, is not doing very well either. As I’ve set, it’s clearly suffering from
the terrible lead-in audience it has.
GH hit a new audience low last week, as did Young and Restless and Days
of Our Lives.
Here
are the soap ratings for the week of March 19th:
Total Viewers
1. Young and Restless - 4,065,000 (-272,000/-463,000) <—– new low *
2. Bold &Beautiful - 2,949,000 (-167,000/+130,000)
3. Days of Our Lives 2,252,000 (-168,000/-109,000)
4. General Hospital - 2,247,000 (-1,000/-622,000)
1. Young and Restless - 4,065,000 (-272,000/-463,000) <—– new low *
2. Bold &Beautiful - 2,949,000 (-167,000/+130,000)
3. Days of Our Lives 2,252,000 (-168,000/-109,000)
4. General Hospital - 2,247,000 (-1,000/-622,000)
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