GRAMMY AWARDS" DELIVERS LARGEST AUDIENCE SINCE 1984
Last night's broadcast of the 54TH ANNUAL GRAMMY AWARDS
delivered more than 39 million viewers, the largest Grammy audience since 1984
and the second largest in history, according to Nielsen preliminary live plus
same day fast affiliate ratings (8:00-11:30 PM) for yesterday, Sunday.
In key demographics, THE GRAMMY AWARDS averaged a 14.1/32 in adults 18-49,
matching its best since 1990 (14.2), a 16.0/33 in adults 25-54, best since 1988
(16.1) and 12.1/31 in adults 18-34, best since 2001 (13.5).