Thursday, February 16, 2012

March Madness on TV

Turner Sports, CBS Sports and the NCAA today announced that NCAA® March Madness® Live, formerly March Madness on Demand, will now provide college basketball fans with more opportunities to watch every minute of every game of the 2012 NCAA Division I Men’s Basketball Championship. Produced by Turner Sports Interactive, NCAA® March Madness® Live is a suite of live products presented across multiple screens, including online and as an iPad, iPhone and iPod touch app and, for the first time, on Android phones.

NCAA® March Madness® Live will be available to users across all video screens – online, mobile and tablet– and over Wi-fi and 3G for $3.99 beginning on March 7. Fans will be able to enjoy live streaming video of every broadcast for the 2012 NCAA Division I Men’s Basketball Championship as they are televised by TBS, CBS, TNT and truTV, starting with the NCAA Basketball Selection Show on Sunday, March 11, and continuing through the Men’s Final Four® and National Championship Game from New Orleans on March 31 and April 2.

NCAA® March Madness® Live will continue to be launched from, and

NCAA® March Madness® Live will offer higher quality live video streams across platforms; video highlights for every game of the Tournament on the iPhone and Android phones; live game alerts for Android phones, as well as iPhones and iPads; an updated design; and live radio broadcast courtesy of Westwood One/Dial Global Radio Network, for all 67 games across the suite of digital products. In addition to the new offerings, NCAA® March Madness® Live will again provide the same fan-favorite features from last year including: schedules and live game scoring, live tournament brackets, personal channel lineup features, live stats, and live social companion views.

The 2012 NCAA Men’s Basketball Championship will be available through the following platforms:
• For the second consecutive year, all 67 games will be televised across four television networks in their entirety -- TBS, CBS, TNT, and truTV.
• Turner will stream its linear television games online for free on an authenticated basis on the Turner websites (, and for consumers who have a cable, satellite or telco subscription that includes these respective Turner networks. Authenticating this year’s Tournament across the Turner Networks is an extension of the company’s TV Everywhere initiative, which is currently available to over 75 million households.
• All games airing on CBS will be available for free on

NCAA March Madness will be played at 14 venues around the country beginning March 13. For more information, go to


  1. Since I am completely connected with my DISH account, to my iPad, Phone, TV and computer, I am just going to watch all the games in HD for free! $3.99 is not a bad deal for those looking to watch online, but with my HD Free for Life promotion I can enjoy the games on my Big Screen. If I need to I can take the games with me on my devices, but I only usually like to watch the games on an actual TV. The small computer screen really doesn't do the games justice. Since I started working for DISH I have had HD, and now with the HD Free promotion I actually save $120/year getting the same great HD DISH is known for. This is going to be a great March; I just don't want to pay extra for something I don't need.

  2. Watching sports in HD mostly gives you the feel of sitting in the front row and watching the game. The extensive channel line-ups in high definition and added benefits like entertainment on the go, Iam sure Dish hd will make my march a perfect month of games.