Tuesday, January 24, 2012

NBC Nightly News with Brian Williams Tops ABC by 1.8 MILLION AND CBS by 2.8 Million+

NBC Nightly News with Brian Williams was America’s number one newscast for the week ending January 22, 2012, according to Nielsen Media Research data. The NBC broadcast delivered an average of 10.249 million total viewers, 1,800,000 more than ABC World News 8.449 million, and 2,855,000 million more than CBS Evening News 7.394 million. This marks Nightly's best total viewer delivery since the week of January 31, 2011.

On Monday, Nightly averaged 11.033 million viewers, the broadcast's biggest single-day delivery since February 7, 2011. It was also the biggest single-day advantage over ABC's "World News" since December 5, 2011.

Nightly has won for 123 consecutive weeks, and in 170 of the past 171 weeks in total viewers. Versus the first quarter of 2012-to-date average, Nightly increased in homes (+12%) and total viewers (+14%). Season-to-date, Nightly leads World News by +986,000 total viewers. As the number one network broadcast last week, Nightly delivered a 6.6/12 household rating, with World News in second place with a 5.6/10, and Evening News in third with a 4.9/9.

For the week, Nightly delivered a 2.4 rating A25-54, ahead of World News and Evening News 1.9 rating. Nightly averaged 2.861 million A25-54 (000) viewers last week, 600,000 viewers ahead of World News. This represents the best advantage since the week of June 27, 2011. Versus the first quarter of 2012-to-date average, Nightly increased in rating W/M/A25-54 (+13%/+11%/+14%). This is the 165th consecutive week Nightly has topped “World News” in A25-54 (000). Season-to-date, Nightly leads “World News” by 345,000 A25-54 viewers.

Patrick Burkey is the executive producer of NBC Nightly News with Brian Williams. Jamie Kraft and Aurelia Grayson are the senior broadcast producers. For more news and information about Nightly News - www.nbcnightlynews.com.

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